Cookie Policy

Last Updated: February 20, 2025

This Cookie Policy explains how Spirit Factory (“we,” “us,” or “our”) uses cookies and similar tracking technologies when you visit our website at www.spirit-factory.com (the “Site”). This policy should be read alongside our Privacy Policy.

1. What Are Cookies?

Cookies are small text files placed on your device (computer, smartphone, or tablet) by your web browser when you visit a website. They help the website recognize your device and store information about your preferences or past actions.

2. How We Use Cookies

We use cookies and similar technologies (such as pixels, web beacons, and tags) to:

  • Ensure the Site functions correctly and securely.

  • Analyze website traffic and user behavior to improve our services.

  • Remember your preferences and provide a more personalized experience.

  • Measure the effectiveness of our marketing and advertising campaigns.

3. Types of Cookies We Use

A. Strictly Necessary Cookies

These cookies are essential for the operation of our Site. They enable basic functions like page navigation, security, and access to secure areas of the website. Without these cookies, the Site cannot function properly.

B. Analytics & Performance Cookies

We use analytics tools, such as Google Analytics, to help us understand how visitors interact with our Site. These cookies collect information such as your IP address, browser type, device type, and the pages you visit. This data is used in aggregate to improve Site performance.

C. Functional Cookies

These cookies allow our Site to remember choices you make (such as your username or region) and provide enhanced, more personal features.

D. Advertising & Marketing Cookies

We and our third-party partners use these cookies to deliver advertisements that are relevant to your interests and to measure the performance of our ad campaigns. These may include technologies from:

  • Google Ads: For remarketing and conversion tracking.

  • Meta (Facebook & Instagram) Pixel: For audience building and ad measurement.

  • LinkedIn Insight Tag: For B2B marketing analytics and retargeting.

  • TikTok Pixel: For measuring the impact of our video ad campaigns.

4. Third-Party Service Providers

We share information collected via cookies with trusted service providers to help us operate our business and the Site. These include, but are not limited to:

  • Salesforce: We use Salesforce for customer relationship management (CRM), lead tracking, and marketing automation. Salesforce cookies help us connect your website interactions with our customer support and sales efforts.

  • Google (Analytics & Ads)

  • Meta

  • TikTok

  • LinkedIn

5. Your Choices and Controls

You have the right to decide whether to accept or reject cookies.

  • Browser Settings: You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website, though your access to some functionality and areas may be restricted.

  • Opt-Out Tools: You can opt out of interest-based advertising by visiting:

  • Platform Specifics: You can adjust your ad settings directly within Google, Meta, LinkedIn, and TikTok.

6. California Privacy Rights (CCPA/CPRA)

For California residents, the use of certain third-party cookies for targeted advertising may be considered a “sale” or “sharing” of personal information. You have the right to opt out of this sharing. To exercise this right, you may:

  • Email us at letschat@spirit-factory.com with the subject line “Do Not Sell or Share Request.”

  • Use a browser-based opt-out signal (such as Global Privacy Control).

7. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. Please revisit this page regularly to stay informed.

8. Contact Us

If you have any questions about our use of cookies, please contact us at:

Spirit Factory

1550 E. Battlefield Rd, Suite C, Springfield, MO 65804

Email: letschat@spirit-factory.com

Phone: 417-884-8826